GoHighLevel is a full CRM with an AI Agents addon priced at $97/mo on top of a $97–$497 base, and outbound Voice AI is pay-per-use on top of that. CallLoop is a purpose-built AI outbound calling platform — flat $0.13/min, $149/mo all-in, live in 30 minutes.
GoHighLevel stacks three layers: a $97–$497/mo base CRM plan, a $97/mo AI Agents addon, and a pay-per-use meter on outbound Voice AI. CallLoop ships one flat per-minute rate and one flat monthly — never an addon line item, never a surprise invoice.
| CallLoop Transparent rates | GoHighLevel AI Agents Three layers of billing | |
|---|---|---|
| Per-minute voice rate | $0.13 / minno caps | Pay-per-use on top of $97/mo AI addon |
| Monthly platform fee | $149 / moflat — all-in | $97–$497 / mo base CRM plan + $97 / mo AI Agents addon |
| AI voice included | Included — flat | Add-on — pay-per-use |
| Setup & onboarding | Included — 30-min live setup | Multi-step CRM onboarding |
| Contract terms | Month-to-month | Annual CRM commitment |
| Price visibility | Public — on this page | Three layers: base + addon + per-minute |
GHL is a full sales CRM with an AI Agents add-on shipped on top. CallLoop is engineered around the AI outbound call — script engine, retell-graded voice, Retell carrier-grade stack, prospect list ingestion — every workflow assumes the agent is dialing.
The #1 complaint on GHL community threads is robotic voice quality — prosody that breaks on real objections, sub-second turn-taking that misses. CallLoop runs on Retell AI's carrier-grade voice with natural prosody and sub-second latency on every call.
$0.13 per minute, $149 a month flat. The number on this page is the number on your invoice. No $97 addon, no per-minute meter, no surprise invoice line.
Either way you'll be on a real call with our team inside one business day. No SDR funnel, no CRM procurement, no "thanks for your interest."
30 minutes with a CallLoop engineer. We'll set up your first campaign live and show you the dashboard.
7-day trial, no card. We'll spin up a sandbox campaign on your real prospect list so you can compare voice quality and conversion side by side.
If you want an AI agent that dials your prospect list without forcing your team to first buy a full CRM, CallLoop is the better fit. GoHighLevel is a full sales CRM with an AI Agents add-on that costs $97/mo on top of a $97–$497/mo base. CallLoop is purpose-built around the outbound call — flat $0.13/min, $149/mo all-in, live in 30 minutes, no CRM procurement on the critical path.
GoHighLevel stacks three layers: a $97–$497/mo base CRM plan, a $97/mo AI Agents add-on, and a pay-per-use meter on outbound voice minutes. CallLoop ships one flat per-minute rate of $0.13/min and one flat $149/mo monthly fee. The number on this page is the number on your invoice. No addon line, no surprise per-minute meter, no quote dance.
The most upvoted complaint on GoHighLevel's community threads about their AI Agents is robotic voice quality — prosody breaks on real objections and sub-second turn-taking misses the natural rhythm of discovery calls. CallLoop runs on Retell AI's carrier-grade voice stack, with natural prosody and sub-second latency on every call. If your team has heard robotic responses on GHL AI Agents on real prospect calls, that's the #1 reason teams switch.
CallLoop ships live in 30 minutes with a live setup engineer — we configure your first script, ingest a prospect list, and you take a real test call before the demo call ends. GoHighLevel's setup walks you through the full CRM provisioning flow plus a separate AI Agents configuration flow — typically measured in days, not minutes. If your priority is dialing this week rather than configuring a CRM, the comparison isn't close.
CallLoop is purpose-built for AI outbound calling, so the $149/mo subscription includes the voice agent, the script engine, the prospect list ingestion, and the Retell-powered phone stack. GoHighLevel ships a CRM and bolts on AI Agents as a $97/mo extra — and outbound Voice AI is pay-per-use on top of that. The flat per-minute rate matters because there is no meter running on the side; you know what every dollar on the invoice is for.
Yes. Your prospect lists and call scripts port over directly — most teams run CallLoop in parallel for a week on a slice of their GHL list, compare connect rates and demo bookings, then flip the rest of their volume over. CallLoop is month-to-month with no annual CRM commitment, so you can exit cleanly at any point.